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Even though they started nearly 20 years into the history of the Now albums, Girls Aloud can claim the third largest number of appearances (jointly with Phil Collins if you count collaborations and his work as a member of Genesis). Despite their relatively few chart-toppers (only two if you ignore charity records) they've become one of Britain's most efficient hit factories of this century. And they've made (or, at least, been put in front of) some of the most exciting pop music of recent years.
Unfortunately, they've also done this. Second single from the fourth album (the one I never thought they'd do after the Greatest Hits, but they've certainly proved me wrong on that) it's one of their least interesting songs. Not their worst, but at least if it was one of their true misfires (ie most of the ballads, cover versions or cover versions of ballads) there's be something to say. Everything about it, except possibly the lyric, is competent but there's none of the famous Xenomania magic that people like to talk about to show how open-minded they are. If their aim was to fill three minutes and forty-three seconds, they've done it, but otherwise I'm solidly unconvinced.
Also appearing on: Now 54, 55, 56, 57, 58, 59, 60, 61, 62, 63, 64, 65, 66, 68, 70, 71, 72, 73
Available on: Tangled Up
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